Tammy Warner – Advisor Insight
If you asked CTSBDC Business Advisor Tammy Warner what motivated her, she’d tell you that she’s “compelled to educate.” As a Ph.D. in Natural Resource Economics, a university professor and an experienced advisor from both the Nebraska and Vermont SBDC’s, she definitely has the track record to back that up.
As a business advisor, Tammy says that her specialty is numbers. “When it comes to entrepreneurship, it’s important to analyze the situation, and then turn analysis into action,” she says. “Every number, every little cell in a spreadsheet is a universe. Once you understand those numbers, it empowers you to shape the future.”
When Tammy first meets her clients, she makes a point of finding out where their business is at the moment, and where they want it to be. After that, she works closely with her clients to find and get to each point necessary to go from the present to the goal.
“As a business advisor, I’m part of an organic process,” Tammy explains. “I give entrepreneurs the right tools and point them in the right direction, and the result is a growing, flourishing, successful small business.”
Tammy’s base of operations is Central and Northwestern Connecticut, a region that is highly diverse in its economy. She comments that this section of the state has many microclimates, and she works with a variety of clients ranging from 21st century farmers, to University scientists bringing life-saving technologies to market and the main-street merchants of small town America.
“Everyone has their own vision for how they want their life to be,” she comments. “The CTSBDC can always help them get there through their own individual abilities, my number-crunching, extensive business experience, and resources and help from the rest of the CTSBDC Team.”
Indeed, the CTSBDC Software Toolbox plays a significant role when it comes to making business success a reality for Tammy’s clients.
“I often use GrowthWheel when it comes to turning nebulous ideas into tomorrow’s to-do list. It’s very action oriented and is great for helping clients to move through the business process,” Tammy recounts. “I also use Bottomline as a numbers tool for when people need to sort out their money and Fintel as a benchmarking tool to describe to clients where their business sits relative to their peers.”
Working for the CTSBDC in Northwestern Connecticut, Tammy is particularly proud of bringing small business resources to rural areas where there are none.
“Out in these rural regions, people may not be aware of all the resources available, such as government organizations, entrepreneurial education and funding sources, because there’s often a lack of outreach,” says Tammy. “I’m proud to spread the news to my corner of Connecticut, and spread the message that we’re here to help.”
When asked about her number one piece of advice for American small businesses, Tammy quickly said, “Learn accounting. I know almost everybody hates numbers, but I’ve seen businesses fail because they didn’t properly listen to what their numbers were telling them or warning them about. Learn what those numbers mean, and how to act on them and take advantage of them to the fullest.”