Creating Buzz is one of the most comprehensive courses on how marketing is actually executed in a small business. The theory of creating buzz is that your primary investments should be time, energy, and imagination. Creating Buzz is packed full of hundreds of strategies, checklists, and tips across the realms of network theory, positioning, advertising media, word-of-mouth campaigns, publicity, and, public relations. From informal, easy to do tactics to full-fledged formal marketing plans, the lessons taught in this course are paramount to anyone growing an organization.
192 Animated Slides – Approximately 3.5 hours (You can stop a course and restart from that point by bookmarking it.)
Date and Time: At your convenience
- Once you register, you will receive a link in your email to start the course. It may take up to an hour to receive the link.
- For Mac users, you must use a Firefox web browser to access the course.
- CTSBDC advising services are available to Connecticut businesses, out-of-state businesses considering relocation to CT, and entrepreneurs considering launching a business in CT.