Business Growth: How to Understand Your Customers – November 15th

Categories: Upcoming Events   |  

Friday, November 15th

8:00-9:30 am

Housatonic Community College | 900 Lafayette Blvd., Bridgeport | Beacon Hall, Room 131

The Connecticut Small Business Development Center (SBDC) is partnering with Housatonic Community College’s Continuing Education, to bring you a Small Business Series.

Customers are the lifeline of a business, but it can be challenging to know which types of customers you should target with your marketing dollars to get the best return.

During this workshop, you will learn:

• How to use existing customer information to understand your most valuable customers
• Where to find data about potential customers to grow your base
• How to create strong messaging to help customers truly understand the value of doing business with you

Register here

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